DIGITAL SERVICES FOR NON-PROFITS
Changing things, together: our work with non-profit organisations makes it possible. In the complex and multifaceted world of social issues, our agency’s goal is to focus on what matters most: your mission and your vision for change.
To support your organisation in reaching and engaging new donors, optimising operations and maximising the efficiency of your campaigns, we have created a specialised team that is deeply committed to the values of the non-profit sector.
Our team works with a clear mindset: to understand and enhance every phase of the donor journey, from initial contact to loyalty. This means creating personalised experiences that meet the needs and the motivations of each donor, maintaining ongoing communication and strengthening the emotional connection with your mission. The goal is to accompany the donor at every stage of their journey, from awareness to conversion and beyond, actively involving them in the cause.
Thanks to the contribution of experts who understand the importance and uniqueness of this sector, we will become your strategic ally, transforming challenges into concrete opportunities for growth and social impact.
By shaping every communication and fundraising initiative around your mission and donor data, we create meaningful and lasting connections based on a clear understanding of their preferences and interests.
Marketing Automation flows improve operational efficiency and free up valuable resources that your organisation can devote to other activities.
You will reach new donors more easily, convert their interest into action, and maximise your return on investment.
An integrated strategy will involve all your marketing channels, helping you to build a unique experience for donors, thereby promoting stronger loyalty to your organisation and its mission..
With the support of magnews marketing automation integrated into our CRM, we have not only been able to improve and monitor existing communication flows more effectively, but also to devise new ones to reach our supporters at the best time and in the way that best suits their individual needs. This is essential for a donor-centric fundraising strategy.
Chiara Colombo, Head of Donor Base Department di Actionaid
Creating change together: this is the beating heart of our approach to marketing for the non-profit sector.
We analyse your organisation’s needs and requirements in order to develop communication and contact strategies that engage donors and reflect your image.
We design and implement Marketing Automation flows on multi-channel platforms, using advanced digital connectors to maximise effectiveness.
We create engaging content and assets, distributed via email, SMS and WhatsApp, with specific creative content for each type of donor, product or campaign.
We manage digital advertising campaigns to acquire, convert and retain customers, with a particular focus on key initiatives such as the 5×1000 scheme.
Finally, we provide detailed reports to monitor KPIs and optimise every action, helping you plan future strategies that deliver tangible results in line with your mission.
Ogni mese contenuti di strategia, ricerche, case study e video pillole per avere sempre una fonte per spunti di business.